Inside

Advertising in books Telegram channels

Live figures from the inside.ad exchange for the books category: 723 active channels delivering about 183,165 ad impressions a day. Below is the breakdown by country and the pricing this implies.

Active channels
723
Impressions / day
183,165
Average CPM
$0.25
Cost per click
$0.017–$0.083

Where the audience is

CountryImpressions / dayChannels
in141,921649
ru23,07935
sd5,3821
all3,3307
sa2,56212
kr1,7255
ci1,4074
tr1,3711

How these numbers are calculated

Reach is the sum of average 30-day post views across active channels in the category, at roughly three ad posts per channel per day. CPM is the reach-weighted average of prices set by the channels themselves. Cost per click is derived from that CPM and a 0.3%–1.5% click-through band observed on the platform — it is a range, not a promise: the actual figure depends on the creative.

Data updated 2026-08-18.

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