Advertising in sports Telegram channels
Live figures from the inside.ad exchange for the sports category: 636 active channels delivering about 558,336 ad impressions a day. Below is the breakdown by country and the pricing this implies.
Active channels
636
Impressions / day
558,336
Average CPM
$0.55
Cost per click
$0.037–$0.183
Where the audience is
| Country | Impressions / day | Channels |
|---|---|---|
| ru | 171,183 | 110 |
| gh | 73,020 | 26 |
| ng | 59,562 | 114 |
| us | 46,413 | 41 |
| ye | 42,828 | 6 |
| et | 37,023 | 62 |
| gb | 35,748 | 9 |
| in | 30,246 | 99 |
How these numbers are calculated
Reach is the sum of average 30-day post views across active channels in the category, at roughly three ad posts per channel per day. CPM is the reach-weighted average of prices set by the channels themselves. Cost per click is derived from that CPM and a 0.3%–1.5% click-through band observed on the platform — it is a range, not a promise: the actual figure depends on the creative.
Data updated 2026-08-18.
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