Inside

Advertising in sports Telegram channels

Live figures from the inside.ad exchange for the sports category: 636 active channels delivering about 558,336 ad impressions a day. Below is the breakdown by country and the pricing this implies.

Active channels
636
Impressions / day
558,336
Average CPM
$0.55
Cost per click
$0.037–$0.183

Where the audience is

CountryImpressions / dayChannels
ru171,183110
gh73,02026
ng59,562114
us46,41341
ye42,8286
et37,02362
gb35,7489
in30,24699

How these numbers are calculated

Reach is the sum of average 30-day post views across active channels in the category, at roughly three ad posts per channel per day. CPM is the reach-weighted average of prices set by the channels themselves. Cost per click is derived from that CPM and a 0.3%–1.5% click-through band observed on the platform — it is a range, not a promise: the actual figure depends on the creative.

Data updated 2026-08-18.

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